HAVE A DIGITAL MARKETING EXPERT…
Audit your Client Journey to find opportunities for fast growth
For advice firms looking to leverage digital marketing for client acquisition:
GUARANTEED: WE’LL FIND 10X GROWTH THAN THE PRICE OF THIS AUDIT OR YOUR MONEY BACK!
We’ll benchmark each stage of your Client Journey against best practices
So you know where your digital strategy needs to focus for highest ROI
WHAT DOES THE FIX MY FUNNEL AUDIT COVER?
Get expert advice to optimise each stage of your Client Journey
1. The ‘Unaware’ stage
Are you positioning yourself uniquely? Are you offering a tailored message to your ideal clients?
We’ll review what you’re doing to attract attention from new prospects at the top of your funnel. We’ll look at your ad campaigns, social channels, SEO and more.
2. The ‘Engage’ stage
Once visitors hit your website, how are they engaging with your content? Are you missing vital tools and info? Are you tracking the right metrics?
We’ll review your website analytics to pinpoint the best opportunity to grow your audience and engagement. We’ll also audit your on-site content and show you what content pieces you need, and why.
3. The ‘Subscribe’ stage
Can your visitor to lead conversion rate be improved? Should you be using landing pages? Lead magnets?What about your forms?
We’ll identify opportunities to increase lead volume using a range of strategies, from lead magnets, to chat bots, to contextual offers and more.
4. The ‘Evaluate’ stage
Are you generating sales opportunities as effectively as you could be? Are key automated campaigns missing to nurture leads? What about your marketing automation tech stack?
Let us dig in and identify what you can do to get more sales opportunities each month.
5. The ‘Purchase’ stage
Are you tracking the right sales numbers? Are you using modern tools to manage your pipeline? Should you use an introductory offer?
We’ll assess your sales setup and offer strategies to track and improve your sales conversion rate.
6. The ‘Onboard’ stage
Do you onboard new clients in a way that maximises their satisfaction? How would clients rate their experience? How about 6 months into your relationship?
We’ll look your marketing automation setup for onboarding new clients and measuring their happiness.
7. The ‘Retain’ stage
Are you making the most of your delighted clients?
We’ll look at what you can do to leverage the goodwill of happy clients and generate positive reviews and referrals (on auto-pilot).
– COVERED BY AN UNIQUE GUARANTEE –
If we can’t find an uplift over 10X the cost of this audit – it’s free!
SEE HOW YOUR DIGITAL MARKETING STACKS UP
115-point best practice audit across key digital marketing channels
1. PPC ADS & SOCIAL
2. SEARCH ENGINE OPTIMISATION
3. TRACKING & ANALYTICS
4. CONTENT MARKETING
5. WEBSITE CONVERSION
6. LANDING PAGES
7. LEAD MAGNETS
8. REMARKETING CAMPAIGNS
9. LEAD NURTURING
10. CRM & SALES SUPPORT
11. CLIENT ONBOARDING
12. REPUTATION & REFERRALS
Rolled up into an easy to read Exec Dashboard
Frequently asked questions
Q. How long will this audit take?
A. We generally complete an audit in 3-5 business days. Time starts when we have access to all of your platforms.
Q. Do you need access to my website and other platforms?
A. Yes, we do. We need access to your website backend, Google Analytics, Facebook Ads Manager, LinkedIn Ads account, CRM or marketing automation tool, etc. We can do the audit without it, however you’ll get far more value if we also review what’s been setup ‘under the hood’.
Q. What if I want help with these strategies, can your team assist?
A. Yes! We’d be happy to walk you through how we work, and how we might work together. If we find great opportunities for growth which we’re well positioned to help with, we’ll let you know.
Q. Do I need to do anything?
A. Yes, once you check out there’s a short onboarding form. On this form you will give us more information about your business and what digital marketing strategies you’ve already implemented. We’ll also ask for access to your main marketing platforms on this form. It will take around 15-20 mins to complete.
Q. How can you offer that guarantee?
A. In 50+ audits, we’ve yet to encounter a business who can’t improve their digital marketing. We go to great lengths to understand your business, so we would only ever suggest to parter with you if we were confident there was strong ROI in the strategies we recommend.
Will a Client Journey Audit be a great investment for your firm?
✅ You’re a professional services firm (financial advice, financial planners, wealth managers, investment advisers, mortgage & finance brokers, accountants, tax strategists, HR, legal, consultancies)
✅ You’ve been in business at least 18 months (we need a baseline performance – if you’re just starting out please visit course.authenticadvice.com)
✅ You’re ready to invest in your growth